Hotels and airline companies often sell their rooms andseats

Hotels and airline companies often sell their rooms andseats at deep discounts on sites like www.priceline.com and www.hotwire.com. The pricesfor these hotel rooms and airline seats are often way below what the companyneeds to charge to cover their costs.1. Discuss why airline and hotel companies are willing to dothis? (Think about the different types of costs as they apply to hotels andairlines when you present your reasoning.)2. Airlines as well as hotel companies have their ownwebsites where customers can buy seats or rooms. Why do you think they preferto use priceline or hotwire for the ‘deeply discounted’ product rather thantheir own website? (Note: This is really more of a marketing issue. But, it isalways interesting to see the inter-relatedness of the different branches ofbusiness – so use your marketing knowledge, personally savvy or imagination onthis one!)400 words, APA ref

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